What colour is olive oil

We make our own olive oil soap here at Casa Margherita and the admittedly bad photo shows our soap on the left and some commercial olive oil soap on the right.

I wager that people would want/expect olive oil soap to be green and so be drawn to the product on the right. Nothing wrong with that.

But what about olive oil itself. I think that the public are very used to shop bought oils which are golden yellow or very slightly tinged with green at best. The fact is newly pressed olive oil is very green and it is only its exposure to heat and light that changes it to yellow.

Our new olive oil is very green - think engine oil - but is like all other oil currently being produced here in Italy at the moment.